RED SHOES PICTURES

No, I didn’t design the Netflix logo animation. But I did design the logo for Red Shoes Pictures, the production company behind Pieces of Her, currently the #3 most popular show on Netflix.

Showrunner Charlotte Stoudt was looking for a very simple, clean and strong logo. She wanted something text-based that was memorable.

Below is the final logo, along with some runners up. The logo can be seen at the end of each Pieces of Her episode, streaming now.

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Project Scope
Brand Identity

Programs Used
Adobe Illustrator