MANTRA

The Mantra brand is bringing to market products using all-natural ingredients aimed at helping the consumer relieve everyday stress and anxiety. The first product is a tincture, made using the highest quality ingredients, with a focus on adaptogens — non-toxic plants that may the body resist stressors of all kinds, including physical, chemical and biological.

The target market is 30-49 year olds who can be found shopping at Whole Foods. A second tincture includes 600mg of broad spectrum CBD, an additional ingredient that can aid in calming the body and mind.

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Project Scope
Brand Identity
Logo Design
Naming
Voice
Packaging
Slogan
Merchandise

Programs Used
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom